Q & A: What Is a Boutique Cigar?
Q.
It is not uncommon for people to ask us the difference between boutique and national brands. In fact, the word boutique may very well be the most overused term in the entire cigar business. While boutique and national brands are both very successful and popular in the cigar world, each has its own merits that makes it relatively favorable. In the simplest terms, a cigar's designation as boutique or national is completely dependent on its annual production. If you consider it in terms of wine, a Penfolds or Kendall Jackson would be considered a national brand with millions of bottles being produced each year. This type of variety contrasts greatly from say a Bryant Vineyard Cabernet which is limited to fewer than 1,000 bottles annually. In this scenario, the later is considered boutique.
7/02/07 | by JC of Jackson, MS
A.
Q: So which is better?
by Bryan